WHO WE ARE
Denny, ink. is a dynamic boutique PR firm with years of front-end experience crafting and executing highly successful campaigns throughout the outdoor, snowsports, and cycling industries. Renowned for our authentic approach, we offer all of the benefits of an independent agency with the connections and reach of some of the largest PR firms out there.
With 20 years of experience in public relations, Chris has the proven ability to develop and maintain strategic relationships. Results driven, his ability to execute comprehensive communications programs and deliver specific marketing initiatives has helped many brands build their identities. A graduate of Carrabassett Valley Academy and St. Lawrence University, his academic achievements also include attending the Bread Loaf Writers' Conference - one of America's most notorious literary institutions. Along with published work in several national magazines, Chris is an accomplished skier, cyclist, runner and proud father.
Having grown up in the Northeast, Tory attended Holderness School and Hamilton College, where she learned to mogul ski and play in the mountains. Tory was Denny, ink's first intern and after managing a Mexican restaurant, various contract work, loads of production assistant jobs, and working outdoor trade shows for three years, she decided that a steady income and a chance to work with leading outdoor brands would be a nice change of pace - so she settled in full time. Tory brings organization, a knack for reporting, and an aesthetic eye to the team. When not skiing, you can find her on the bike trails...if you can catch her.
Sam came to Denny, ink. from Teton Gravity Research where he was the web content editor and managed a freelance staff of 10 writers and oversaw TGR’s social media channels including Facebook, Twitter, and Instagram. A graduate of St. Lawrence University, Sam moved to Jackson Hole in 2006 and first worked as a reporter for the weekly newspaper Planet Jackson Hole. He went on to work as a copyeditor and writer for the Jackson Hole News & Guide and the Jackson Hole Daily newspapers. An avid outdoorsman, Sam loves skiing powder, riding bikes, and fly fishing.
Erin brings extensive knowledge of digital platforms, social media, and endemic relationships to Denny, ink.. Previously, Erin worked for Warren Miller Entertainment, part of the Active Interest Media Group, and in Digital Marketing and Sales Development for TetonGravity.com - the most trafficked snow sports website on the internet. Erin's background in the outdoor industry is driven by her love for spending more time in the mountains - skiing, climbing and biking.